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Big play value packed into a size that fits cozily into any backyard (or basement!). This playhouse offers both timeless features of traditional home play as well as brand new innovations all wrapped up in a cute package.

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This playhouse was one for Sam's Club, a membership retailer where shoppers expect both exclusive innovation as well as incredible value for their dollar. Our goal was to design a house that offered maximum play, fresh features, and a cute aesthetic.

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If users expect extreme play value for price, what is the best way to pack in the most fun? What features will maximize the play experience in 4 walls? 

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What if we combined our bay window and sink into a single plastic mold?

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Can we utilize both sides of our plastic roof to provide two options of roof styles? Shingled or metal?

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