Big play value packed into a size that fits cozily into any backyard (or basement!). This playhouse offers both timeless features of traditional home play as well as brand new innovations all wrapped up in a cute package.
This playhouse was one for Sam's Club, a membership retailer where shoppers expect both exclusive innovation as well as incredible value for their dollar. Our goal was to design a house that offered maximum play, fresh features, and a cute aesthetic.
If users expect extreme play value for price, what is the best way to pack in the most fun? What features will maximize the play experience in 4 walls?
What if we combined our bay window and sink into a single plastic mold?
Can we utilize both sides of our plastic roof to provide two options of roof styles? Shingled or metal?
